Definition
Visioning is the process of imagining and articulating a desired future state. It involves creative and strategic thinking to define long-term goals, aspirations, and outcomes for individuals, organisations, or societies. This process often informs planning and decision-making by providing a clear vision to guide future actions.
Example
In the 1960s, the NASA moon landing was an iconic example of visioning. President John F. Kennedy’s vision to send a man to the moon before the end of the decade was a bold statement of intent that rallied resources and innovation toward achieving the goal.
Ask yourself
- What is the ideal future I/we want to create?
- What are the key elements of this future, and how does it differ from the present?
- What values, goals, and priorities must guide this vision?
- How will achieving this vision impact various stakeholders or society?
Tools
Backcasting: A futures tool where you start with an end vision and work backward to identify steps to reach that future.
Scenario Planning: Helps in building multiple visions for the future and examining how various factors might bring them into reality.
Vision Board: A visual tool for individuals or teams to create a collage of images, words, and symbols that represent their future vision.